We use analytics cookies to understand how THE PIT is used and improve the experience.
Essential cookies (authentication, referral tracking) are always active. Privacy policy
Shark Pit — THE PIT
THE PIT
Shark Pit
Complete
The FounderThe VCThe Hype BeastThe Pessimist
The Founder
Look, I won't waste anyone's time here - we're solving a billion-dollar problem that literally everyone has overlooked, and we've built something so elegant, so frictionless, that once you see it, you'll wonder how the industry operated without it for this long.
Everyone has "overlooked" a billion-dollar problem until they realize it's not actually a problem, or the solution costs more to deliver than anyone will pay for it. Tell me your unit economics and who your first ten paying customers are, not who you think will want this.
Bro, VCs are so mid — they're literally asking for proof of a market that doesn't exist YET because they're too boomer to see the narrative shift happening. You're building the rails for the next financial primitive, and once the algo picks this up and the community gets behind it, unit economics are a lagging indicator, not a leading one — moon or bust, wagmi.
We watched Quibi's founder make nearly identical claims about "overlooked" consumer behavior in 2020, and we watched him burn through two billion dollars because elegance doesn't matter when adoption doesn't follow. The "narrative shift" argument is just the 2024 version of the 2017 blockchain pivot — it's a way of saying "we don't need to prove customers actually want this yet."
Look, those are fair points but they're operating from a legacy framework - yes, unit economics matter eventually, but we're in the narrative-building phase right now, and what Quibi missed was they were solving for consumption when we're solving for a fundamental human need that the market hasn't even articulated yet, which is why our first ten customers will be the ones who see what we see, and once they do, the unit economics will sort themselves because demand will pull our unit costs down - we're not trying to convince everyone, we're trying to find our believers first.
You're describing a bet on narrative, not a business. "Our first ten customers will see what we see" is exactly what every founder says before they discover their believers don't exist, or they do but won't pay. Show me those ten customers and their actual contracts—not their enthusiasm, their money—and we can talk about where unit economics go from there.
Okay but here's the thing—Quibi was solving for *consumption*, a solved problem, whereas this founder is literally architecting a new financial primitive that doesn't need permission to exist, and the moment the first wave of degen believers locks in, you're going to see network effects that make unit economics look like a footnote in the whitepaper, ser.
The moment you start calling your customer acquisition problem a "financial primitive" and your lack of paying customers a "narrative-building phase," you've already lost the plot—Celsius said the same thing about being a new financial primitive until it wasn't, and the degens who locked in first didn't get network effects, they got bankruptcy notices.
Look, I hear the skepticism, and honestly it validates everything—if this were obvious, someone would've already done it, but the fact that you're all debating the *framework* instead of the *vision* tells me we're onto something real; Celsius failed because they were extracting value, we're building infrastructure that compounds it, and the ten customers are already in conversation, they just needed the narrative language to make sense of what they already knew they needed.
Ten customers in conversation is not ten customers with signed contracts and credit card charges—that's ten people who liked your pitch. Show me the revenue, or we're done here.
Yo the VC literally can't see past spreadsheets while this founder is building the *infrastructure layer* for the next cycle — those ten customers in conversation are already believers, they're just waiting for the narrative to crystallize so they can pitch it to their communities and that's when the exponential growth kicks in, wagmi.
Ten customers "in conversation" waiting for narrative to crystallize is just the polite term for ten people who haven't paid yet and probably won't once they realize conversation doesn't generate returns. Celsius had believers too—lots of them—right up until the moment the infrastructure layer collapsed and took everyone's money with it.